August 9, 2007
FPL announces new online store offering energy-efficient products

Sales revenue to support programs that help low income customers

JUNO BEACH, Fla. – Conserving energy and making a difference in the community is now as easy as changing a light bulb, thanks to Florida Power & Light Company’s new Online Energy Store.

Conserving energy not only helps lower energy bills and protect the environment; it now also helps those in need.  FPL revenue from sales of energy-efficient items such as compact fluorescent light bulbs, low flow showerheads and air conditioner filters, will go directly to programs designed to help low-income residents, like the company’s successful “Home Energy Makeover” activities.  These events involve FPL energy experts, in partnership with state and local community groups, who assist low-income households in improving the energy efficiency of their homes, with the ultimate goal of lowering electric bills.       

The new, easy-to-use, fully-stocked virtual store is open for business, and shoppers can “stroll the aisles” by logging on to www.FPL.com/store.  There, customers can compare and contrast a variety of products.  Shopping at FPL’s Online Energy Store is similar to shopping online at other stores – customers select what they want to buy and choose how and where they want it shipped. 

“The Online Energy Store serves multiple purposes. We are offering our customers a variety of energy-efficient products in a convenient forum, and these products will help them manage their personal energy use more efficiently,” said FPL Customer Service Vice President Marlene Santos. “And, sales from the store help fund initiatives, such as the Home Energy Makeover, that directly support friends and neighbors in low-income communities.

Shoppers in the market for energy-efficient products are encouraged to take FPL’s Online Home Energy Survey (OHES).  At the end of the survey, customers are provided a personalized report, based on their energy usage.  The report will also offer information about products that will help a customer make his or her home more energy-efficient.  There is a link from the OHES report, directly to the Online Energy Store.  To access the OHES, visit www.FPL.com/OHES

For even more information and tips on how to save energy while keeping cool this summer, visit www.FPL.com/toolkit.

Florida Power & Light Company is the principal subsidiary of FPL Group, Inc. (NYSE: FPL), nationally known as a high quality, efficient and customer-driven organization focused on energy-related products and services. With annual revenues of nearly $16 billion and a growing presence in 26 states, FPL Group is widely recognized as one of the country's premier power companies. Florida Power & Light Company serves 4.4 million customer accounts in Florida. FPL Energy, LLC, FPL Group's competitive energy subsidiary, is a leader in producing electricity from clean and renewable fuels. Additional information is available on the Internet at www.FPL.com, www.FPLGroup.com and www.FPLEnergy.com.